Dog Grooming Booking Software That Fills Your Schedule

The reason groomers end up quoting by phone is that a full groom on a matted Doodle and a bath on a Beagle are not the same job, and a single price list cannot say so. A booking system for groomers needs price variables. In BookingMachine you set a base price for each groom, then add variables for breed size, coat type and condition, each adding a fixed amount or a percentage.

The owner picks the size, the coat and the state the dog is in, and the price changes in front of them. The duration can change too, so a giant double coat blocks the time it actually takes and the next slot is not offered at a time you cannot keep. You still have the final say when the dog arrives, but the number the owner saw is the number you set.

Yes. For each groom you decide whether the owner pays a deposit, pays in full, or pays at collection. The card payment is taken when they book and goes straight to your own Stripe account. Online payments are on the paid plans and need an approved payments application, which we review before switching them on.

A no-show for a groomer is a two hour hole that cannot be refilled at short notice. A deposit at booking changes who books: the owner who was going to forget tends not to, and the one who cancels late has covered some of the gap. A no-show fee is available for the ones who do not turn up, and the balance can be invoiced once the groom is marked complete.

Most grooming income is the same dogs every six or eight weeks. BookingMachine supports recurring bookings, so a regular can be set up once and appear in the diary on schedule rather than being rebooked at the till each time. A recurring discount through the pricing rules is a simple way to reward the owners who keep the diary full.

Each owner has a customer record that keeps their bookings, notes and the dog's details together. You can see when a client was last in, tag your regulars and spot the ones who have gone quiet. For a salon running on a paper diary and memory, having every dog and owner in one place is a good share of the value.

Groomers get found on Instagram and Google more than anywhere else, so the booking link matters more than the website. Put the link in your Instagram bio and on your Google Business Profile, print the QR code for the counter, and owners book from their phone without messaging you. The form carries your colours and logo so it looks like yours, and every booking arrives in your dashboard and inbox with the breed and coat options the owner chose.

If you have a website, add the booking form with one line of code on Wix, WordPress, Squarespace, Webflow or Shopify. If you do not, the free website gives you a multi-page site with templates, your grooms and prices, your reviews and the booking form built in, with your own domain on a paid plan.

After a groom is marked complete, the owner is emailed a review request, and they can add photos or a video to their review. For a groomer that is the transformation shot you would have asked for anyway, now sitting on your reviews page beside the owner's words. The same reviews can be embedded on your website.

Owners never create an account. They open your link, pick the groom and the options, see the price, choose a slot and pay if payments are on, then get a confirmation by email. The free plan has no card and covers your services and prices, the booking link, the embed, the free website and reviews. Deposits and online payments are on the paid plans.